1996
SMASHBOX COSMETICS LAUNCHES. THE ORIGINAL PHOTO FINISH SMOOTH & BLUR PRIMER IS IN DEVELOPMENT AND MAKEUP ARTISTS KEEP STEALING THE PROTOTYPES FROM SET.
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PAMELA ANDERSON AND
THE ORIGINAL PHOTO
FINISH PRIMER
TWO ICONS.
SERIOUS
STAYING POWER.
HOW TO GET PAMELA'S ICONIC LOOK
ICONIC THEN (AND NOW)
PAMELA’S '90s LOOK
STEP 1: APPLY THE ICONIC ORIGINAL PHOTO FINISH PRIMER
STEP 2: APPLY SKIN-BALANCING FOUNDATION FOR AN EVEN, NATURAL-LOOKING COMPLEXION
STEP 3: DEFINE THE LASH LINE AND TIGHTLINE WITH ALWAYS ON GEL LINER IN FISHNET—THEN SMUDGE IT OUT FOR A LIVED-IN LOOK
STEP 4: FINISH THE EYES WITH SUPER FAN MASCARA
STEP 5: OVER-LINE LIPS WITH BE LEGENDARY LIP PENCIL IN MEDIUM BROWN
STEP 6: APPLY YOUR PERFECT NUDE LIP—PAMELA’S BE LEGENDARY LIPSTICK IN LEVEL UP
Always On Skin-Balancing Foundation
Instant + 24-hour hydration and oil control
F10N - Level-one fair with a neutral undertone
1 fl oz/30 ml
ICON VIBES
GET STEPH HUI’S SCENE-STEALING LOOK . . .
STEP 1: SMOOTH THE ORIGINAL PHOTO FINISH SMOOTH & BLUR PRIMER OVER CLEAN SKIN. FOLLOW UP WITH CORRECTOR PRIMER TO REDUCE REDNESS.
STEP 2: APPLY ALWAYS ON SKIN-BALANCING FOUNDATION.
STEP 3: GENTLY PAT BECCA UNDER EYE BRIGHTENING CORRECTOR OVER DARK CIRCLES, FOLLOWED BY HALO CONCEALER TO TOUCH UP AND BRIGHTEN.
STEP 4: CREATE DIMENSIONAL, FLUSHED CHEEKS WITH HALO CREAM CHEEK + LIP TINTS IN BLUSH AND POMEGRANATE.
STEP 5: USE A FINGER TO BLEND ALWAYS ON CREAM EYE SHADOW IN SEPIA AND BARISTA OVER LIDS. THEN LINE THE EYES WITH ALWAYS SHARP LINER IN SUMATRA FOR EXTRA DEFINITION.
STEP 6: SWEEP SUPER FAN MASCARA OVER LASHES FOR LASTING LENGTH AND LIFT.
STEP 7: USING SOFT STROKES, FILL IN BROWS WITH BRUNETTE BROW TECH MATTE.
STEP 8: OVER-LINE LIPS WITH BE LEGENDARY LINE & PRIME IN DARK BROWN AND FILL IN WITH GLOSS ANGELES EXTRA SHINE. BLOT BE LEGENDARY LIPSTICK IN LEVEL UP IN THE CENTER OF THE LIP FOR AN ICONIC POUT.
Always On Skin-Balancing Foundation
Instant + 24-hour hydration and oil control
F10N - Level-one fair with a neutral undertone
1 fl oz/30 ml
Always Sharp Longwear Waterproof Kohl Eyeliner Pencil
Self-Sharpening Waterproof Eye Liner
RAVEN (BLACK)
.01 oz/.28 g
OK, ICON
TAKE CENTER STAGE IN LEILANI GREEN’S LOOK
STEP 1: SMOOTH THE ORIGINAL PHOTO FINISH SMOOTH & BLUR PRIMER OVER CLEAN SKIN, FOLLOWED BY PRIMERIZER+ FOR A DEWY FINISH.
STEP 2: SMOOTH HALO ALL-IN-ONE TINTED MOISTURIZER OVER FACE, THEN USE HALO CONCEALER TO TOUCH UP ANY ADDITIONAL IMPERFECTIONS AND CONCEAL DARK CIRCLES.
STEP 3: BUILD WARMTH AND DIMENSION ON CHEEKS WITH THE CALI CONTOUR PALETTE AND HALO CREAM CHEEK + LIP TINTS IN MAI TAI AND SUNSET.
STEP 4: USING A FINGER, GENTLY BLEND ALWAYS ON CREAM EYE SHADOW IN SEPIA AND BARISTA OVER THE LIDS. THEN LINE THE EYES WITH ALWAYS ON GEL LINER IN FISHNET FOR STRIKING DEFINITION.
STEP 6: SWEEP SUPER FAN MASCARA OVER LASHES FOR INSTANT LENGTH AND LIFT THAT LASTS.
STEP 7: USING LIGHT STROKES, FILL IN THE BROWS WITH BRUNETTE BROW TECH MATTE.
STEP 8: OVER-LINE LIPS WITH BE LEGENDARY LINE & PRIME IN DARK BROWN AND FILL IN WITH GLOSS ANGELES EXTRA SHINE. BLOT ALWAYS ON LIQUID LIPSTICK IN STEPPING OUT PRESSING INTO THE CENTER OF THE LIP.
TIMELINE OF ICONIC-NESS
2000
THE ORIGINAL PHOTO FINISH PRIMER OFFICIALLY LAUNCHES—AND CHANGES EVERYTHING.
2023
IT’S THE #1 PRESTIGE VEGAN AND CRUELTY-FREE PRIMER.
TODAY
10,000 FIVE-STAR REVIEWS LATER, THE PRIMER IS OBJECTIVELY AN ICON.
HARDWORKING MAKEUP
THAT KEEPS UP WITH YOU
WE GREW OUT OF AN ACCLAIMED LA PHOTO STUDIO, WHERE ONLY TOUCHUPS KILLED THE VIBE. ENTER: THE ORIGINAL SMOOTH + BLUR PRIMER.
TODAY, WE'RE THE #1 CRUELTY-FREE PRIMER BRAND IN THE US, GOING BEYOND THE STUDIO TO CREATE COMFY, PRIMER-POWERED FORMULAS THAT KEEP UP WITH YOU ALL DAY.